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AFAG Extends Cooperation with ADITUS

By 12. September 2023October 17th, 2023Clients

The collaboration between AFAG Messen und Ausstellungen GmbH and ADITUS GmbH is expanding further, following the success of over 70 joint events in under nine years. With the signing of a new framework contract, ADITUS will provide AFAG with its registration, admission, and smart technology services for an additional six years. As a result, ADITUS will continue to serve as a reliable partner to AFAG for all their trade shows until 2029.

Continuity through Innovation and Quality

In autumn 2014, AFAG enlisted the services of ADITUS for registration and admission for the first time. The inaugural joint event was Consumenta and its affiliated events. Since then, ADITUS has effectively organized over 70 events for AFAG. The year 2022 marked a significant milestone in their collaboration, as they successfully hosted ten events across various trade show venues in Germany, including Nuremberg, Augsburg, and Essen. The partnership is built on the pillars of reliability and continuous innovation, which led AFAG to enter into a new framework contract for the next six years. Sebastian Grein, COO of ADITUS GmbH, considers this decision to be a “special compliment as it demonstrates AFAG’s commitment to maintaining a long-standing customer relationship”.

High-Level Cooperation

AFAG has successfully combined innovation with its rich heritage, and its continuous efforts to renew and expand its portfolio have contributed to its growth. As an industry leader in digital solutions, AFAG embraced ADITUS’ Exhibitor Service Centre in 2019 for both B2B and B2C trade shows. This integration allowed AFAG to seamlessly incorporate exhibitors into their digital marketing strategies. “With their extensive industry knowledge and superior services, AFAG has distinguished itself among private organizers”, as highlighted by Grein. However, it’s not just ADITUS that recognizes AFAG’s expertise. The managing directors of AFAG, Henning and Thilo Könicke, share a similar confidence in their choice: “ADITUS has consistently proven to be a reliable and trustworthy partner. It’s evident that ADITUS consistently develops and offers advancements for the sector. With ADITUS as our sparring partner, we tackle challenges together.”

ADITUS looks forward to continuing its successful cooperation with AFAG, as well as its ongoing commitment to providing the exhibition and event industry with innovative solutions.

ADITUS und AFAG. Henning Koenicke. Sebastian Grein. Thilo Koenicke.

Henning Könicke (Managing Director AFAG), Sebastian Grein (COO ADITUS) und Thilo Könicke (Managing Director AFAG) with the very first joint ticket of the iENA 2014


AFAG Messen und Ausstellungen GmbH, one of the most successful private trade show organizers in Germany, has been operating from Nuremberg since 1947 and from Augsburg since 1991. To date, AFAG has successfully organized nearly 800 trade show events covering a wide range of industries and topics. Currently, AFAG’s portfolio consists of 20 events, including both international trade shows and national public fairs. Moreover, AFAG also specializes in organizing special interest fairs, congresses, events, and show events. (Source: AFAG)

Since its establishment in 1998, ADITUS GmbH has been at the forefront of developing cutting-edge solutions for visitor registration and admission control. The company seamlessly manages the flow of attendees at a wide range of prestigious national and international events, encompassing major trade shows, public exhibitions, congresses, and cultural events. Through close collaboration with clients, ADITUS continuously enhances its standard products to drive visitor growth and unlock fresh digital marketing opportunities for event organizers. With 25 years of experience, ADITUS GmbH is the innovation leader in the registration sector.

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